Category: Fashion

also include the experience of going into the store. I was helped by associate’s and purchased a Marc jacobs gold tote bag and The Monogram Sunfaded Denim Clover shoulder bag

Write a Topical Essay of approximately 3 pages with the following components:
1. Identify and summarize in your own words the thesis of each article (eg. Amelia Jones argues…….xyz……..in her article on………….)
2. Briefly analyze 2-3 key points made in each article by discussing how the author builds a supporting argument.
3. Conclude with a paragraph that offers personal reflections on what you learned from the studies, what question(s) you are inspired to explore, and a connection with something you saw or experienced from traveling in London, Paris, and Florence.
Write a Topical Essay of approximately 3 pages with the following components:
1. Identify and summarize in your own words the thesis of each article (eg. Amelia Jones argues…….xyz……..in her article on………….)
2. Briefly analyze 2-3 key points made in each article by discussing how the author builds a supporting argument.
3. Conclude with a paragraph that offers personal reflections on what you learned from the studies, what question(s) you are inspired to explore, and a connection with something you saw or experienced from traveling in London, Paris, and Florence. (For this part you can honestly just make something up) 

Write a Topical Essay of approximately 3 pages with the following components:
1. Identify and summarize in your own words the thesis of each article (eg. Amelia Jones argues…….xyz……..in her article on………….)
2. Briefly analyze 2-3 key points made in each article by discussing how the author builds a supporting argument.
3. Conclude with a paragraph that offers personal reflections on what you learned from the studies, what question(s) you are inspired to explore, and a connection with something you saw or experienced from traveling in London, Paris, and Florence.

Assignment 1: History, Background & Financials of the Retailer
RETAILER Chosen: GAP
BRAND: Banana Republic
Size Run: Mens
ALL IN TEXT CITATIONS MUST INCLUDE AUTHOR AND PAGE NUMBER!!!
THE ASSIGNMENT MIMIC THE ATTACHED TEMPLATE BUT WITH THE INFO FOR MY CHOSEN RETAILER AND BRAND
ASSIGNED READINGS:
Read Chapter 1: Product Development and the Apparel Supply Chain (LO: 1,3) 
Read Chapter 2: Brand Strategy and Business Operations (LO: 2,4,5) 


LECTURE NOTES:
Product development is an end-to-end process that includes marketing, merchandising, creative and technical designing, sourcing, production, and the distribution and planning of goods that have a perceived value for a well-defined consumer group. Product development is not just one job or one role in the supply chain. It overlaps and is defined differently in various types of retail and wholesale brands. To be in product development, one may have a design background, a merchandising background, or a business background. It is part creative, part technical, part science, part research, part forecasting, and always an interesting and diverse area of the fashion apparel business. As you will see, hear, and learn, no two product developers’ roles are the same.  
Throughout the course, we focus on the new product development process in fashion corporations, from ideation, screening, concept development, physical development, testing, and commercialization of new products through to launch. Technology, sustainability, and global aspects are what make it a new development process.  
Yet as fun and creative as fashion can be, it is also a business. A very big one at that, that relies on strategic decision-making regarding the products a company puts out for sale.  Fashion needs to be profitable. Product development helps connect the profitability and business functions to the consumer and a product line. It encompasses a big supply chain inclusive of farms, laboratories, manufacturers and factories, and transportation companies that are all managed by a team of professionals. 
Brands must differentiate their products to compete. They must know their customers’ wants and values. A brand strategy helps to establish the organization’s reputation. What will the brand excel at: transparency and sustainability such as Everlane?  Price and speed as Zara does? Or quality and innovation like Lululemon?  This process must be fully realized and managed by the various functional areas of the organization such as the merchandising division, the marketing and sales division, and the IT division to name a few.  The benchmarks to success must be very clear. 
The Time and Action calendar, the Assortment Plan, and the Line Plan help businesses plan cross-functionally to achieve goals. Sustainable practices must also be considered in today’s customer-driven journey across all functional areas. Businesses must meet the consumer where they are, rather than hoping the consumer will magically come to them. The right product at the right price, the right time, and the right places are all paramount to the product development process and its supply chain members. 
This assignment is aligned with the following learning objective(s):
LO1: Build an awareness of the structural organization of apparel companies and their supply chains (CO5)
LO3: Recognize how brands are positioned in the marketplace. (CO4)
LO4: Understand how a brand’s mission, vision, and values shape its strategic plan (CO6, CO2)
For your first assignment, you will be tasked with choosing a company from a provided list within Collaborations. Please be advised that the company you select will be the retailer you will be using for the rest of the semester, please choose wisely! Please follow the directions below.
First, please choose a retailer, a brand, and a product size range from the list provided in Canvas Collaborations.  
Course Project: Retailer and Brand Choice 
Please go to Collaborations on the course menu to the left. 
Open the shared Excel sheet and choose your retailer and brand by the end of the weekly module by filling in your complete name on the approved retailer list. 
One student to a brand only on a first-come-first-serve basis. 
You will study this Retail Brand for the whole semester so choose one that interests you! 
This is the first of six semester-culminating assignments for your final product development project. You will create a presentation that follows the assignment templates, not copy them.  In this assignment, you’ll provide a brief history, background, and specific financial information on the chosen retailer and brand.
After choosing your company please read through the template for your first assignment – Assignment 1 template Download Assignment 1 template- please keep in mind that this template is a reference of what your assignment should cover and how many slides, not something to copy exactly. When you are finished creating your assignment slides please submit only PDF or PPT files to Canvas.

Brand Professor Assigned Me Was Canada Goose so you hae to reasearch Canada Goose. All in text citations must include author and page number!!!
Assigned Readings:
-https://licensinginternational.org/education/what-is-licensing/#1555916596640-ae1c164d-b452
-Ash, K.A., & Kolsun, B. (2014). Fashion Licensing. In G.C. Jimenez & B. Kolsun (Eds.). Fashion Law: A Guide for Designers, Fashion Executives, and Links to an external site.Attorneys.Links to an external site.(pp. 115–138). London: Fairchild Publications.
-The New and Complete Business of Licensing: The Essential Guide to Monetizing Intellectual Property. 
Chapter 7: Selecting the Right License for Your Products.
-The rest of the assigned readings will be attached you must also find other articles
Research Your Brand Overview & Directions
Throughout the course, you’ll be working on assignments related to one specific brand. By the end of the semester,  you will have designed a licensing program in a new category for that brand. You can find the complete assignment in Module 7.  
First you should have uploaded brand ideas and gotten approval from me for the brand you want to work on.  For this week’s assignment, you will research your specific brand with the goal of getting a comprehensive understanding of its place in the market. You do NOT need to identify a category to license yet. In your paper, describe its:
brand personality
all its current product categories
the consumer profile
where it currently distributes product 
the brand’s direct competitors
Note: Include images where appropriate to help illustrate your assessment of the brand. Images are not included in the final page count.
Use a variety of sources such the brand’s retail store, retailers where the brand sells, its website, their investor relations information (such as their annual report), their social media, and sources found in the LIM College databases, and industry publications such as WWD and Business of Fashion.  
Research Paper Format
Your assignment submission should be 3-4 pages in length, not including cover page or images, in APA guidelines for layout, citation, and references. Include at least 4 references found in legitimate industry sources. An abstract is not required. Include an introduction, body, and conclusion. It should contain proper grammar, be free of spelling errors, and reflect critical thinking. 

This is mu final dissertation of my fashion major. i already did the proposal, now i need is the full 5500 words easy writing.

how you can tell if designers “loved” or “hated” women throughout their designs (misogynistic views of women through fashion) 
for example: Dior “designs are intricate and elegant “ : loved women 
Chanel – freed women of the corset. loved women 
start essay “if you love her dior her”
For annotated bibliography 
2 sources on 
misogyny in fashion 
1 source on diors fashion like a 
fall release of his designs 
1 source on alexander mcqueen and his fashion sense against women.
alexander mcqueen : dark, nightmare looks based around womenhood 
scandal of pointy shoes representing the mysogonistic view of chinese culture, with the foot binding women practiced. 
wedding dress design: had a straight jacket look with smudged lipstick. 
Dior 
wedding dress design for custom italian bride: modest and elegant. 
said “tradition and modernity come together harmoniously, creating a unique and unforgettable experience for the wearer- and those who admire it.”

Benchmark analysis : research what tools other brands/ competitors use (strategies) to enhance their brand awareness in the DACH market ( Austria, Switzerland, Germany for the brand Valextra. Analyze what valextra is currently doing and how they can improve. Competitors are – Hermes, Celine, bottega, ferragamo, Gianfranco Lotti, Bally, etc. I have some of the project done but not fully. Information can help with the part needed to be done. 

digital film create a portrait of muself and my identity ? How do you identify yourself? How has your identity changed as you’ve moved from one country to another? How? Why? How much of your identity is something you have created yourself, and how much of it was created by others?Who are you, and what defines you?
Here are a few other questions you might like to address:
-How do your public and private self differ? Be specific. (This might be a good time to discuss your online persona vs private self)
-Has your identity changed over time? What things have not changed?
-Which aspects of your identity are connected to how other people have defined you, or things other people assurme about you?

Please use the following formatting:  Times New Roman font, 12 pt. and double spaced. 1000 word minimum.
Report on the current trends in two of the following categories:
Girls
Junior
Missy
Maternity
Boys
Mens
Infant/Toddler
Accessories & Shoes
Active Sportswear
Home Fashions
Address the following in your report:
Cite specific examples from retailers, publications, the public, the media and entertainment. Check in with the Trend Forecasting Resources.
What trends that you’ve observed have the potential to become classics? Which trends are fads? Make distinctions between items or looks that are high fashion, mass fashion, classics, or fads.
Which trends will translate from spring into fall?
Specify at what stage of the fashion life cycle each of your trends is at: emerging, accepted, mass appeal, or decline.