Category: Business and Management

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Instructions
Strong beginnings and endings have the ability to persuade readers to read through an essay and to believe the writer’s argument. Spend time crafting, revising, and editing the introductory paragraph.
The Introductory Paragraph should include all the most interesting highlights. Remember while a movie trailer attempts to attract the viewer through visual means, the introductory paragraph attempts to attract the reader through powerful images in words:
Begin with the topic you wrote about in the Week 2 Discussion.
Create a strong hook. 
Add at least 2-3 sentences of the most interesting supporting details and/or evidence. Use evidence/quote sandwiches and/or explainer sentences if needed.
Revise your thesis statement from the Week 3 Assignment and add it as the last sentence in the introduction.
Submit the Introductory Paragraph in one MSWord document. Please add the thesis statement to the top of the document and hand it all in by 11:59 PM EST Sunday, Week 5.
Review the rubric here. 
ILO.IS.B2; ILO.AL.B1; ILO.DL.B3; ILO.DL.B5
CO1; CO2; CO3; CO4; CO5
Due on Jun 9, 2024 11:59 PM
Attachments
Week 5 Sample Assignment.docx (13.79 KB) Download All Files

You are a senior manager working for a UK Company which bottles and distributes cold drinks including fizzy drinks, ‘already-made’ food, sports drinks, and sparking/still water. The company currently sells its products to the UK and EU markets. The Managing Director has attended a business seminar and has learnt about the 17 UN Sustainable Development Goals (UN SDGs). The trainer at the seminar emphasised how important it is for every company to consider their business activities, and to make appropriate changes to their business activities, so that they can contribute to supporting the UN SDGs. The Managing Director has asked you to plan a project which will enable your company to make changes to address one or more of the UN SDGs. Specifically, your Managing Director wants you to collect and analyse data from staff regarding their ideas for changing and evolving company activities in response to the UN SDGs. This data could be qualitative or quantitative in nature or may even be a combination of both. The Managing Director has requested that this research project is undertaken in the company’s offpeak season which is January and February

You are to write a one page summary reflection answering the following question.  You may only use course materials to answer the question. Your submission must be a PDF file, double spaced, 12 point font. You must put citations and page numbers in the essay and a works cited page should be included as a page 2.  All information must be written in your own words.  NO AI or CHAT GPT submissions permitted.  Any student who cheats on the final exam will automatically fail the course.  
Question: 
Give three specific topics that we covered this term and how you will apply it in your daily or professional life. What do you know today that you did not know at the start of the term?  
I’m not sure if you have access to the textbook but Chapters 1-11 were covered. The textbook is called M:Business 7th edition by O.C. Ferrell
The 3 topics I’d like to focus on are Chapters 2 (Business Ethics and Responsibility),9 (Motivating the workforce)  and chapter 10 (Managing Human Resources).

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Instructions
You are to write a 7-page paper in proper APA 7th Edition format. For your paper, you will create a fictional character for a movie. The character should be in a management position. Your paper should utilize appropriate course material (and material from your research). 
Ensure you address the following topics in your paper:
Describe the personality of your character (this is to help the reader understand the challenges your leader faces).
How did your character develop their management traits?
Identify three management traits the leader possesses, and explain why they are necessary for a successful manager.
Discuss how you can develop each skill or trait in your own life. Training, education, experience, etc. – but be specific (if you create goals, they should be SMART).
What are the possible disadvantages of having these traits?
How have you seen the selected traits utilized effectively in your own experiences in life?
How can you market the traits (for this, I would like to see resume bullets for each of the traits)? Put yourself in your character’s shoes, as if they were writing a resume.
How do you relate to your character? Could you be managed by him/her/it?
The paper must include the following (all in proper APA 7th edition format):
Cover Page
Body
Reference Page
Attached to these instructions, you will find a sample APA paper to give you some visual clues for proper formatting. 
Two additional resources from APUS online library
Two additional resources from the internet
Wikipedia or similar sites are NOT acceptable sources for this paper.
Have fun writing this and developing a character; I like imaginative papers! 
Due on Oct 22, 2023 11:59 PM
Attachments
APA Sample Paper.pdf (548

Use the Home Price.xlsx data to run the following model and answer questions 1-4:
𝐥𝐧(𝒑𝒓𝒊𝒄𝒆𝒊) = 𝜷𝟎 + 𝜷𝟏 ∗ 𝐥𝐧(𝒔𝒒𝒇𝒕𝒊) + 𝜷𝟐 ∗ 𝑹𝑹𝒊 + 𝒖𝒊
(where 𝑅𝑅𝒊 stands for “recently renovated”)
What percent change in price is associated with a home having been recently renovated (per your output from the above model)?

In no more than a thousand (1000) words, answer the following question below:
As future managers and leaders, how would you continue to use today’s technology to Connect, Collaborate and Communicate (C3) within your organization’s operations?

To demonstrate an increased knowledge in the areas of
managing change, you must complete the following two sections of the
examination. 
For the first section,
select three of the following questions for your response.  There is no minimum or maximum length
required.  Write enough so anyone reading
your response knows what thoughts you are trying to convey. You must include at least 2 academic and reliable sources in APA format, apart from the study text of this course (John Hayes – The Theory and Practice of Change Management-Red Globe Press (2022)). For each question in this first section. They must include their respective URLs.
1.    
The current environment for
government and business is one of constant change.  This environment requires leaders, managers,
and employees be trained for the future. 
What kind of training should be considered for the various groups of
employees?  Why did you select this/these
type(s) of training?  How would you
deliver the training course or program? 
How would you know how successful your efforts were?
2.    
Teams are frequently used when
change is contemplated.  What makes an
effective change agent team?  How would
the team be selected?  What type of team
building activities would be developed if an effective team did not exist?
3.    
Part of a change effort involves
development of a strategic change plan. 
If you were in charge of leading a change in your organization, how
would you develop the strategic change plan? 
What would you include?  What
aspects would help guide your decisions and your plan?
4.    
Some people feel that the more time
a change process takes, the more time the employees have to mobilize resistance
to the change.  With that in mind, how
long would you take to implement a major change in your organization?  Why would you take that long?  What efforts would you take to ease the
resistance to change?
Part 2 – Provide 10 concepts, issues, philosophies, or
practices in the areas of managing change that you can utilize in your
workplace.  Name the aspect, describe it,
and explain the implication for your workplace.  It can be in bullet form.
For this second section, you must include at least 5 academic and reliable sources in APA format, with their respective URLs, apart from the study text of this class. (John Hayes – The Theory and Practice of Change Management-Red Globe Press (2022).

SLEPT analyses but only the economical factors in Spain and their effects on Banco Santander in  spain that can affect the bank. Porter analyses, only the competitors of banco santander in spain ( the market share, if banco santander is better than their competitors in Spain. In the Pdfs there are descriptions), and the threats faced by new entrants ( check pdf also) and also the swot analyses but only do the weaknesses faced banco santander in    Spain . refences in apa 7th edition. Please make sure to add diagrams. E,g a graph showing the total assets of the biggest banks in spain in order to compare competitors of Banco santander.
The second part of the report aim to present the analysis of selected company’s competitive strategy, its key success factors, and assessment in want extent the company and strategy addresses the customers’ needs, expectations and values, as well as current trends and enable competing with firm’s rivals.
Just an example
Threat of New Entrants:
Evaluate barriers to entry in the Spanish banking industry, such as regulatory requirements, economies of scale, and brand loyalty.
Assess the likelihood of new entrants disrupting Banco Santander’s market position and competitive advantage.
SWOT Analysis: Weaknesses of Banco Santander in Spain:
1. Weak Market Positioning:
Discuss any areas where Banco Santander may lag behind competitors in terms of market share or brand perception.
Identify specific weaknesses in Banco Santander’s product offerings, customer service, or distribution channels.

Leadership Book Review
Students can choose a book from the approved list or submit a book for approval (send an email to Dr.
Hatfield with book title and author). Only assignments completed on approved books will be accepted.
The book review should be approximately 1250-1500 words (do a word count on your computer; 4-5
pages) in length. The review should be more than simply a book report or summary of the material
read. The student should look critically at the material presented. The main portion of the assignment
should be an assessment of the point(s) that the author was trying to convey and the effectiveness of
this conveyance as well as the contribution of this book to the field of leadership and the student’s
professional (and possibly personal) life.
Components to include in the book review include the following:
 Introduce the book to the reader, draw the reader in
 Explain the author’s main points
 Analyze the strengths and weaknesses of the book
 Discuss the contribution this book makes to the concept of leadership
 Examine the ways this book challenged your perspective(s) on leadership
 How will you apply the principles in this book to a leadership role in your desired career?
 Compare and contrast the principles presented in this book with your biblical world view.
 Conclusion
It is important to include specific examples/quotes from the book. The key is to carefully and concisely
insert excerpts from the text. These should be appropriately punctuated with quotation marks. Include
a page number in parenthesis at the end of the quote to indicate where the quote is presented in the
book.
As always, it is important for students to take care in utilizing proper spelling, grammar and punctuation.
The level of writing should be indicative of upper-level work. As you review your writing, examine the
organization of what you have written, including the use of logic and evidence. Then, analyze the
paragraph development, and evaluate sentence level matters, including sentence structure and word
choice. Leave the editing and proof-reading until the end of the process (adapted from Markel, M.,
2002, Technical Communication, 6th ed.).
Format: APA 7th ed.
See Canvas for due date.

–       
Please
write the part „ Customer Channels“ from the Business Model Canvas for
the following Company “Single” (The information about the company you can find
in the file “Company Info”. .  
–       
Please
use the example and information from the file “Theory” to make a costumer journey
correctly.
–       
Analyse
similar companies and scientific papers/literature, and include references to
them in the text.
–       
Please DO NOT USE AI
Target customer: diagnostic market  (Health maintenance organizations/health insurance companies, in Germany, then in Europe and Worldwide).
To write
in the paper:
Customer
Channels (Concentrate
mostly on Germany, then a little bit on Europe, and a little bit on the rest of
the world):
–       
Describe
the channels and channel types used by your business model (touch points) for
each customer journey phase.
–       
Quantify the costs of each your channels. (Please
analyse the similar companies, internet and scientific papers)
–       
Explain the reasons for choosing your channels
(channel strategy), e.g., key forces from the competition perspective).
Thank you!