“A Comparative Analysis of McDonald’s and KFC in China: Factors Contributing to Their Success in the Chinese Market” In recent years, China has emerged as one of the fastest-growing markets for global fast-food chains. Among them, McDonald’s and

Please review these videos
Why McDonald’s Is Thriving In China
https://www.youtube.com/watch?v=dD5ac-e2SO8Links to an external site.
McDonald’s in China | Inside China
https://www.youtube.com/watch?v=DhHHmUd6xfoLinks to an external site.
This is similar to the KFC case study: China
Why China Loves KFC

After reviewing these videos what were some internal and external factors in China? Think of PESTEL. Why was McDonald’s so successful in China? Are they utilizing similar strategies that KFC used? Compare and contrast KFC and Mcdonalds in china and why they are the fastest growing market in China vs the U.S. What were some of the PESEL factors? Please describe in detail with 500-1000 words