Title: “China’s Love Affair with KFC: Exploring the PESTEL Factors Behind its Success in the Chinese Market” Introduction The fast-food industry has seen significant growth and expansion in recent years, with global chains like McDonald’s

How China Became KFC’s Most Important Market

Why China Loves KFC

After reviewing these videos what were some internal and external factors in China? Think of PESTEL. Why did China have so much success with KFC and a growing market in China vs U.S. What were some of the PESEL factors? Please describe in detail with 500-1000 words in this Text entry box. 

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