“Strategic Analysis and Recommendations for Microsoft: Navigating the Competitive Landscape and Leveraging Core Competencies for Future Growth”

THE COMPANY I CHOSE TO ANALYZE IS MICROSOFT. That is who we are analyzing and making asuggestions to. The class is a strategic management & policy class. 
Here are instructions: Students will consider a company they have an interest in (1) working at following graduation or (2) incorporating in the future. Students will analyze the company’s strategy and competitive positioning. This project requires considerable time commitment and must contain the following components:
Title Page
Company Overview
Mission, vision, and strategic goals
Major business units (or divisions)
Business Model
External and Internal Environment
PEST Analysis
Porter’s Five Forces
Value Chain and Core Competencies
Business level strategy (for each major business unit)
Generic Strategy
Cooperative and Competitive Industry Moves
Blue Ocean Opportunities
Corporate-level strategy
Vertical and horizontal integration
Related/unrelated diversification strategy
Portfolio analysis (BCG Matrix or GE-McKinsey 9 cell)
Strategic Recommendations
New strategic alliances or joint ventures?
New markets, products, investments, divestments?
Portfolio adjustments?
References
A minimum of ten (10) professional references must be cited and referenced. The length of the report will vary, but a guideline is 15 double spaced pages (12-18 page range) – excluding the title page and references. The report must be a minimum of 3,000 words and in APA format.