“Market Segmentation in the Tourism and Hospitality Industry: A Case Study of Marriott International” Marriott International is a leading global hospitality company with over 7,500 properties across 132 countries and territories. The company offers a wide range of

Sources for Reference:
PowerPoint “TAH 1200 Business and Customers”
Any additional information you find to support your writing
To Complete this Assignment, You Must Answer:
Choose one real-life tourism or hospitality company
Using the concepts learned in this week’s lesson, describe the customer using the different market segments. You must be specific when describing the customers.
Length: A minimum of 300 words.
Documentation Style: Modern Language Association (MLA) or American Psychological Association (APA). You must complete an accurate Works Cited or References, and you must include accurate in-text citations for each direct quote or paraphrase that you include. Points will be deducted if you do not include references.