“Enhancing Brand Awareness in the DACH Market: A Benchmark Analysis of Valextra and its Competitors”

Benchmark analysis : research what tools other brands/ competitors use (strategies) to enhance their brand awareness in the DACH market ( Austria, Switzerland, Germany for the brand Valextra. Analyze what valextra is currently doing and how they can improve. Competitors are – Hermes, Celine, bottega, ferragamo, Gianfranco Lotti, Bally, etc. I have some of the project done but not fully. Information can help with the part needed to be done.