“Applying the Stage-Gate Process to Develop a New Product: A Proposal for XYZ Company”

***WARNING Students, AI has been identified when grading papers, you will recieve a 0 if identified*** This needs to be written of your own words followed by references that just back up what you are saying. ***
You will post a minimum of 250 words in the textbox for this journal assignment in response to the bullet item(s) below. The journal is a private communication that is shared only with your instructor for grading purposes. 
The Stage-Gate Process
One popular growth strategy used by marketing managers is new product development. While new product development is a popular technique, it is not always successful. Many products released to the market often have a short product life cycle. One popular method to increase the chances of success for a new product is utilizing the stage-gate approach, as discussed in Chapter 18.  (Kotler, P., Keller, K. L., & Chernev, A. (2021). Marketing Management (16th ed.). Pearson Education (US). https://purdueuniversityglobal.vitalsource.com/books/9780135886830) 
Respond to the following, considering a company you work for now or in the past.
Propose an original new product for that organization using the stage-gate process. 
Provide specific examples for each of the five steps of the stage-gate process.
Use one scholarly source in addition to the text.